Search arbitrage - push and pop traffic

Kadin Wuckert

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Apr 6, 2024
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Search arbitrage works like this:

You buy 100 visitors for $2.

You send them to a page showing search results, e.g. pay+day+loan, and hope they click on the ads.

The reason you send them to search results is because you can then force high value ads to display.

You hope enough of the visitors will click on the ads to generate a profit greater than $2.

So let's say the 100 visitors earns you $2.10. As you can see, you're making 10 cents for every 100 visitors.

You increase the traffic to 10,000 visitors per day.

Your daily profit will then be something like 100 x 10 cents = $10.

What we often see is search arbitrage is combined with click fraud to ensure a profit is made.
 

Domenico Lesch

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Apr 6, 2024
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I have tried it once (it wasn't with search ads thou) and failed.
As i ve read on many forums, ad arbitrage is terribly hard. It takes long to master and u have to invest a lot at first to make it work
 

Watson Goyette

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can you give examples? names of ad networks you work with as advertiser and others where you send traffic?
 

Berry Mayer

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Apr 6, 2024
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There is no one answer and there are many ways to do it.

It really depends on your budget, skills and speed you wish to scale.

But I am happy to explain the easiest and least expensive way to do it.

Buy / create facebook pages, with lots of followers / post engagement.

Create page relevant click bait posts that means the reader needs to leave the fb page and visit a website to read the whole story.

You own the website they are directed to and you place google adsense ads on it, to generate income.
 
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