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Message: <blockquote data-quote="Martine Auer" data-source="post: 29007" data-attributes="member: 11279">For everyone on this forum running Shopping campaigns, have you tested it?It looks like Google rolled out this new setting at the end of June 2026 (at least from what I’ve seen) on some accounts. Sometimes I can create a Standard Shopping campaign with it, sometimes I can’t.I actually like this setting, even on accounts with little to no data.For those using PMax Feed Only as a way to bid on Google Shopping, you probably know that it was a great solution to get an automated Shopping bidding strategy without having to manually set CPCs, constantly adjust bids, etc. An algorithm will always outperform a human when it comes to large-scale bid optimization.This was basically the reason why Feed Only was used in the first place: to replicate the old Smart Shopping behavior.However, the main issue with PMax Feed Only was its ability to bid on Display placements or other low-quality traffic sources, which often resulted in mediocre performance. This issue may now be solved, since Standard Shopping campaigns now have access to this automated bidding strategy.I personally tested it, and the ROAS has been very good, even on a brand-new account with no real historical data. In the end, I think feed quality will be the key factor.What do you guys think?</blockquote>