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Made For advertising is under attack
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<blockquote data-quote="Ephraim Zieme" data-source="post: 3458" data-attributes="member: 609"><p><span style="font-size: 15px">It's not an exaggeration.</span></p><p><span style="font-size: 15px"></span></p><p><span style="font-size: 15px">Effectively there are a couple of third parties actively selling blacklists to SSP (Supply Side Platform) and blocking sites/accounts detected as being Made For Advertising.</span></p><p><span style="font-size: 15px"></span></p><p><span style="font-size: 15px">I am not sure if many users here run pure MFA sites or are even doing any kind of media arbitrage, but it seems things are getting more complex.</span></p><p><span style="font-size: 15px"></span></p><p><span style="font-size: 15px">In my case, I had a couple of blogs that were running ad arbitrage. Most of these are now effectively useless after being blacklisted, so I'll need to adjust my strategy in order to get some money flowing back in.</span></p><p><span style="font-size: 15px"></span></p><p><span style="font-size: 15px">Has anyone gone through something similar? If so, do you have any recommendations onto how to navigate this situation (and hopefully get my blogs back to profitability)?</span></p><p><span style="font-size: 15px"></span></p><p><span style="font-size: 15px">My only idea right now is to rotate them to organic traffic based on keywords and the ol' SEO tricks I still have under my sleeve, but not sure that will be good enough to make up for the loss in revenue.</span></p><p><span style="font-size: 15px"></span></p><p><span style="font-size: 15px">Any thoughts or input is appreciated!</span></p></blockquote><p></p>
[QUOTE="Ephraim Zieme, post: 3458, member: 609"] [SIZE=4]It's not an exaggeration. Effectively there are a couple of third parties actively selling blacklists to SSP (Supply Side Platform) and blocking sites/accounts detected as being Made For Advertising. I am not sure if many users here run pure MFA sites or are even doing any kind of media arbitrage, but it seems things are getting more complex. In my case, I had a couple of blogs that were running ad arbitrage. Most of these are now effectively useless after being blacklisted, so I'll need to adjust my strategy in order to get some money flowing back in. Has anyone gone through something similar? If so, do you have any recommendations onto how to navigate this situation (and hopefully get my blogs back to profitability)? My only idea right now is to rotate them to organic traffic based on keywords and the ol' SEO tricks I still have under my sleeve, but not sure that will be good enough to make up for the loss in revenue. Any thoughts or input is appreciated![/SIZE] [/QUOTE]
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