Guiseppe Heidenreich
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- Jun 26, 2026
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Hi,
Curious where people here are putting most of their budget and attention this year.
Google is getting expensive. Meta is unpredictable. TikTok is growing but creative demand is high. Bing is cheap but low volume.
Feels like the PPC landscape has shifted a lot in the last 2 years.
Where are you putting your focus this year and why? Has your answer changed from last year?
Curious where people here are putting most of their budget and attention this year.
Google is getting expensive. Meta is unpredictable. TikTok is growing but creative demand is high. Bing is cheap but low volume.
Feels like the PPC landscape has shifted a lot in the last 2 years.
Where are you putting your focus this year and why? Has your answer changed from last year?