New here — 15+ years in IM, finally systematizing everything

Naya Bennett

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Aug 10, 2026
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Hey all, Eamonn here.


I've been working online for 15+ years now, testing and refining strategies to help home business entrepreneurs actually build something sustainable — as opposed to chasing shiny objects, which I've done plenty of myself along the way.


Currently running things under my own brand (DIGIMACS), focused on affiliate and digital marketing for the home-business niche. Spent a good chunk of this year finally doing what I should've done years ago: actually tracking results properly instead of guessing. Turns out most of what I assumed was working... wasn't. Cutting a lot of dead weight (safelists, traffic exchanges, some solo ad sources) once I started measuring conversions instead of just clicks and opt-ins.


Right now I'm deep in traffic testing — trying to find sources that convert all the way through, not just ones that pad vanity metrics. Also cleaning up my email deliverability setup (SPF/DKIM/DMARC, sender reputation, the whole rabbit hole) after finding out a chunk of my list wasn't even seeing my emails.


Goals for being here: learn from people who've actually cracked traffic and conversion at scale, and hopefully share what's working (and what's flopped) as I go. I've got a lot of hard-won lessons from the "expensive mistakes" pile — happy to compare notes with anyone in a similar spot.


Looking forward to being part of the community.
 
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