Website is ranking in "normal" SERP for location but not map pack

[Roger Bogisich]

Hi All

I have a website that is domestic cleaning company. They have a physical office, but dont have clients go there. They cover a few towns and carry out the service at a customers home.

The GMB ranks for a few towns, but one particular town it is not ranking for.

When I search Cleaning company + exampletown3 i am showing 4th in regular SEO but im not showing on the GMB

When i search "Cleaning company exampletown1" or "cleaning company exampletown 2" i am in the map pack for those towns and regular SEO.

Any ideas why I wouldnt be showing for the "exampletown" in question in GMB map pack, and what i can do to get there?

Thanks

 

[Kim Volkman]

The map pack is more competitive. Maybe you need more reviews for Google to rank you there.