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Does anyone know share of installs/daily max. reach of searches by ranking position on the App Store?

Mia Jast

Mia Jast

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Dec 6, 2024
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I want to know how many installs / daily searches for top 5 positions on the App Store? Is there any benchmark? My estimations go around 30% for #1, 5-10% for #2. But I am not sure?
 
M

Miss Albina

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Dec 6, 2024
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I'd also be interested to know. I think it's hard to put facts behind these percentages.

One way to assimilate - look at Apple Search Ads (Search Result) conversion rates. For me they rank between 10% - 20% so I think it's fair to say that the #1 result in search results could hover around there somewhere as well. But then again, a lot of other factors are at play like how well the listing is set up for conversion, how relevant it actually is etc.
 
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