What Makes a VCC Good for Facebook Ads?

Bristol Pacheco

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Hey guys,

I've been working with VCCs for a while, and have to say Facebook Ads is one of the areas that comes up quite often.

I've seen people focus a lot on the BIN when choosing a card, but TBH, I don't think the BIN alone tells you much.
A card can work fine for one account and then get declined on another one. There can be quite a few reasons for that, so I usually look at the whole picture rather than just the BIN.

Things like billing info, country, currency, spending limits and the general stability of the card can all matter.

The spending limit is probably something people don't think about enough. If you're running small campaigns, it's not really an issue. But once you're spending more or managing several campaigns, having a card with enough available balance becomes pretty important.
I've also never really understood the obsession with claims like "99% approval" or "best BIN".A card working once doesn't mean much to me. What matters more is whether it keeps working normally over time.

That's just my experience though.

For those of you running Facebook Ads, what do you normally look at when choosing a VCC?Do you care more about the BIN, country, limits, or just test the card and see how it goes?










Thanks!
 
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