Why OF Mass DM Conversions Are Getting Worse.

Kenya Carter

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May 26, 2026
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I have been testing OF mass DM campaigns for a while and am starting to see consistent problem that I don’t see people talking about. Its not about accounts or proxies anymore its the audience itself.
Most of the top Instagram creators in the niches people target for OF funnels eg fitness, lifestyle, cosplay, etc.have had their followers scraped and re targeted by hundreds of different OF promotions with spammy OF DMs, Recycled scripts, Low effort ‘Hey pretty…, Your friend recommended…’ style messages. What i have personally noted is rep rates are droppin across almost all scraped influencer audiences, Users are more aggressive with blocking/reporting, Even “soft opener” scripts get ignored like crazy, more than before. At this point I think the bottleneck has shifted now from “how do we DM at scale?” to “how do we avoid over saturated audiences?”.
Ofcos we have other acquisition methods like story engagement, comments, warmer traffic. But would like to hear how others are adapting.
 
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